Turning Sales Managers into Sales Coaches:

This unique new home sales training program, specifically for managers, teaches leaders to be active participants in the whole new home sales process. Rather than just teaching theory, we teach specific skills that are relevant to what is happening in the trenches, then walk sales managers through applying those skills with their salespeople.

Our proven approach equips new home sales managers with the necessary behaviors and beliefs to coach successfully in the current housing market.

Performance will increase by 22% with training alone but if that training is not accompanied by coaching and on-the-job reinforcement, your team will lose 87% of their training after just one month. Adding coaching to your new home sales team’s training program improves retention and increases performance by up to 88%!**

** Source: Sales Executive Council research

What Sales Managers Learn:

Accountability

We teach managers to hold new home salespeople accountable to the specific behaviors and techniques that move prospects through the sales funnel and into converted deals.

Results-Focused Coaching

While most sales managers get involved only at the end of the new home sales process (after they get an offer), we teach managers to coach salespeople all along the way and be involved within the process of converting leads into sales. We teach them to advance the sale, speed up the sales process, and ask specific questions to hold their people accountable.

Nuts and Bolts

We will lead the sales managers through an experiential learning process of the vital behaviors, beliefs and techniques of effective sales coaching. Each week, we will teach a specific coaching technique to reinforce that week’s new home sales training topic. We will focus on handling specific challenges that arise from actual coaching sessions and will promote constructive conflict in order to facilitate real-world learning.